Solutions : SpamGuard

Protecting operators and subscribers from the spam that other solutions miss.

SMS is an essential communication tool for many subscribers. It is also an essential revenue stream and high margin service for operators. Part of the success of SMS is due to the fact that it is trusted as a personal and safe communication tool the world over. As spam attacks continue to increase, subscribers will very quickly start to lose trust in SMS as a service unless the issue is addressed.

SpamGuard helps maintain this trust by securing subscribers against SMS spam attacks and in turn protecting a crucial revenue stream for operators.

SpamGuard is a comprehensive SMS messaging security solution based on Sentry Wireless' patented SIM firewall that is built from the handset up into the network. SpamGuard empowers subscribers to automatically block and report unwanted SMS spam in just 'one-click'.

Reported spam is analysed on a Sentry Wireless' spam server then when a reported message reaches a defined threshold it is forwarded to the core messaging infrastructure for blacklisting etc. SpamGuard complements any network based solutions that address spoofing, faking, flooding etc by improving/dramatically enhancing their ability to stop spam.

On reporting spam the subscriber is shown a message from the operator confirming thanking them for their efforts and assuring them that they take the matter seriously and will investigate it further. This visible message has multiple benefits

• Protects subscriber against dangerous phishing attacks
• Allows subscribers to manage their own personal 'blacklist'
• Empowers the subscriber to fight spam
• Subscriber feels 'safe' and continues to use SMS

• Protects the trust nature of SMS and it's revenue
• Eliminates network capacity issues by reducing unwanted traffic
• Improves the ROI of existing anti-spam systems
• Reduces churn and customer service calls
• Portrays the operator as 'a brand with a solution' not 'a brand with a problem'.
• Police and protect legitimate SMS advertising campaigns
• Quick and simple deployment without integration